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Privacy Policy

1. Introduction

We take your privacy very seriously. Please read this privacy policy carefully as it contains important information on who we are and how and why we collect, store, use and share your personal information. It also explains your rights in relation to your personal information and how to contact us or supervisory authorities in the event you have a complaint.

We collect, use and are responsible for certain personal information about you. When we do so we are subject to the General Data Protection Regulation, which applies across the European Union (including in the UK.)

2. About us

When we say "we", "us" or "our" in this privacy policy, we mean ZASIMO. For the purposes of this privacy policy, we are the "controller" of personal information collected from use of the website

You can contact us by completing this form, or in writing at ZASIMO, 5F1, Block H, Gulberg 2, Lahore also can email us [email protected]

Our data protection officer (or DPO) provides help and guidance to us to make sure we apply good practice standard to protect personal information. Our DPO can be reached by email at [email protected] if you have any questions about how we use personal information.

3. Personal information

We collect about you We may collect and use the following personal information about you:

• your name and contact information, including email address, telephone number, billing address and delivery address

• information to enable us to check and verify your identity, e.g. your date of birth

• your personal interests

• your contact history, purchase history and saved items

• information about how you use our website and apps

• your responses to surveys, competitions and promotions

• information from any enquiry you make to us

This personal information is required to process your order and provide products to you. If you do not provide personal information we ask for, it may delay or prevent us from providing products to you.

4. How your personal information is collected

We collect most of this personal information directly from you— in person, by telephone, text or email and via our website and apps. However, we may also collect information:

• from publicly accessible sources, e.g. any public social media account information

• from cookies on our website and apps—for more information on our use of cookies, please see our cookies policy

5. How and why we use your personal information

Under data protection law, we can only use your personal information if we have a proper reason for doing so, e.g.:

• for the performance of our contract with you or to take steps at your request before entering into a contract;

• to comply with our legal and regulatory obligations;

• for our legitimate interests or those of a third party; or

• where you have given consent

A legitimate interest is when we have a business or commercial reason to use your information, so long as this is not overridden by your own rights and interests. The list below explains what we use your personal information for and our legal basis for doing so:

• Purpose: We use personal information in order to provide you with the products you have ordered from us and to respond to any enquiries or complaints you may make to us.

Legal Basis: This is necessary for performing our contract with you;

 • Purpose: We may use personal information to send direct marketing communications to you about new products, promotions, news and events.

Legal Basis: We will base this processing on consent. We will not send marketing communications to you unless you have consented to this;

• Purpose: We may use personal information to run competitions and prize draws to promote our products and this may involve process the personal information of competition entrants.

Legal Basis: We will base this processing on our legitimate interests;

• Purpose: We will use information about how you use our website and apps to understand how users respond to different parts of our website and apps in order to identify areas for improvement and analyse how effective our website and apps are.

Legal Basis: We will base this processing on your consent given under the requisites established for the use of cookies.

6. Promotional communications

We may use your personal information to send you updates (by email, text message, and push notifications) about our products, including exclusive offers, promotions or new products.

We will always treat your personal information with the utmost respect and never sell or share it with other organisations outside the ZASIMO for marketing purposes.

We will only send you promotional communications where you have consented to this. You have the right to opt out of receiving promotional communications at any time by:

• using the ‘unsubscribe’ link in emails or ‘STOP’ number in texts

• updating your marketing preferences by logging into your account here.

We may ask you to confirm or update your marketing preferences if you instruct us to provide further products in the future, or if there are changes in the law, regulation, or the structure of our business.

7. Who we share your personal information with

7.1. Controller to controller

We routinely share personal information with companies within the ZASIMO group .

We may disclose and exchange information with law enforcement agencies and regulatory bodies to comply with our legal and regulatory obligations. For example, we may share information about suspected fraudulent activity on your account with the Police.

We may also need to share some personal information with other parties, such as potential buyers of some or all of our business or during a re-structuring based on legitimate corporate interest. Usually, information will be anonymised but this may not always be possible. The recipient of the information will be bound by confidentiality obligations.

7.2. Controller to processor

The following third parties may access your personal data:

• third parties we use to help deliver our products to you, e.g. payment service providers, warehouses and delivery companies;

• other third parties we use to help us run our business, e.g. marketing agencies or website hosts; or

• third parties approved by you, e.g. social media sites you choose to link your account to or third party payment providers.

We only allow our service providers to handle your personal information if we are satisfied they take appropriate measures to protect your personal information. We also impose contractual obligations on service providers relating to ensure they can only use your personal information to provide services to us and to you.

8. Where your personal information is held

Information may be held at our offices and those of our group companies, third party agencies, service providers, representatives and agents as described above (see above: ‘Who we share your personal information with’).

Some of these third parties may be based outside the European Economic Area. For more information, including on how we safeguard your personal information when this occurs, see below: ‘Transferring your personal information out of the EEA’.

9. How long your personal information will be kept

We will keep your personal information while you have an account with us or we are providing products to you. Thereafter, we will keep your personal information for as long as is necessary:

• to respond to any questions, complaints or claims made by you or on your behalf;

• to show that we treated you fairly; and/or

• to keep records required by law.

We will not retain your personal information for longer than necessary for the purposes set out in this policy. Different retention periods apply for different types of personal information. Further details on this are available on request.

When it is no longer necessary to retain your personal information, we will delete or anonymise it.

10. Transferring your personal information out of the EEA

To deliver services to you, it is sometimes necessary for us to share your personal information outside the European Economic Area (EEA), e.g. with our service providers located outside the EEA.

These transfers are subject to special rules under European and UK data protection law, because non-EEA countries do not have the same data protection laws as the UK and EEA. We will, however, ensure the transfer complies with data protection law and all personal information will be secure. Our standard practice is to use standard data protection contract clauses that have been approved by the European Commission.

If you would like further information please contact our Data Protection Officer (see ‘About us' above).

11. Your Privacy Rights

Data protection laws give you a number of rights as set out below. If you would like to exercise any of your rights, please contact our DPO in writing, with details allowing us to confirm your identity.

• Access: you may request access to a copy of your personal information.

• Withdraw Consent: where our processing of your personal information is based on your consent, you can withdraw your consent at any time.

• Rectification: you may ask us to rectify any inaccurate information we hold about you.

• Erasure: you may ask us to delete the personal information we hold about you, where there is no reason for us to continue to hold your information.

• Portability: you may ask us to provide you with the personal information that we hold about you in a structured, commonly used, machine readable format, or you can ask us to send your information in this format to another controller.

• Object: you may object to our processing of your personal information.

• Restriction: you can ask us to restrict the personal information we use about you where you have asked for it to be erased or where you have objected to our use of it. If you are not happy with the way in which we process your personal information, or the way in which we handle any request by you to exercise your privacy rights, you may make a compliant to the ICO by visiting their website at on 0303 123 1113

12. Keeping your personal information secure

We have appropriate security measures to prevent personal information from being accidentally lost, or used or accessed unlawfully. We limit access to your personal information to those who have a genuine business need to access it. Those processing your information will do so only in an authorised manner and are subject to a duty of confidentiality.

We also have procedures in place to deal with any suspected data security breach. We will notify you and any applicable regulator of a suspected data security breach where we are legally required to do so.

13. Changes to this privacy policy

This privacy notice was last updated on 23/04/2019 We may change this privacy notice from time to time—when we make any substantial or material changes, we will announce this on our main website homepage.

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